Thursday, February 11, 2010

He moves the merch.

"It seems that the prevailing thought is that neither the Yankees nor Jeter would gain much by parting ways, so a deal is going to get done eventually. Still, as an advanced-aged player who is still highly productive, Jeter is an outlier. And that status creates the potential for negotiations to get complicated."

By now, I think it should be clear that Jeter brings in the fans and sells a zillion tee-shirts.

Last year, it became a big event just because he passed Lou Gehrig in career hits ... as a Yankee. Imagine the draw as he approaches 3,000 hits? Or as he approaches Pete Rose?

The Yankees are going to pay him a ton of money and he's worth every penny. It has little to do with his on-base percentage. Which, by the way, is purty darn good.

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