"But to this point in the 2016 season, the Mets have averaged a 2.95
household rating while the Yankees on YES have recorded a 2.42. The Mets
have averaged 281,327 total viewers while the Yankees have attracted an
average of 234,246 total eyeballs."
Conclusion once again: Nobody watches baseball during the regular season. I should say, nobody in New York watches regular season baseball. Look at these horrible TV ratings (from last year).
What was the Yankees' peak during the Torre Dynasty? Like, 4.0?
"There is no way of quantifying whether the Mets ratings have been helped
by what we call 'floaters.' There are a significant number of fans who
don’t have a strong allegiance to either team but wind up following the
one who is winning. No doubt these front-runners have jumped off the
Yankees bandwagon and now are riding with the Mets, helping to juice
their TV ratings."
Then why is the Mets' rating merely 2.95?
And why is there no way of quantifying this phenomenon? You'd look at the ratings from two different time periods and them compare those quantities.
"Yet it is worth wondering if the Comcast situation has contributed to
any Yankees ratings shortfall. Comcast took YES off its local systems
last November after the two parties could not reach a new carriage
agreement. If Yankees fans who are part of Comcast’s 900,000 subscribers
in New Jersey, Connecticut and Pennsylvania still had YES would they
impact the ratings on the plus side?"
Ummm ... I don't know ... would 900,000 additional potential viewers impact the ratings on the plus side?
Maybe not enough to catch the Mets, if that's important to you. But how could it not impact the ratings on the plus side? At least in terms of volume?
The Yankees are dumb. The Yankees lost Comcast at the same time they made it more difficult to purchase tickets online at the same time their team is mediocre at the same time the Mets surged to the World Series.
But there isn't much evidence of "floaters," at least not in attendance or ratings.
Naturally, the Yankees are down and the Mets are up. Just not by a lot. At least not in the regular season.
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