Aaron Judge is a movie star. He will move massive amounts of merch and put fannies in the seats. He's the only Baby Boomer who made it (no offense to Severino). He's the face of a $billion corporation.
Also, he's earned it.
When you're casting "Taken 3," you would be a fool to replace Liam Neeson.
I truly don't know why these analyses of a contract's "worth" don't take these factors into account.
I know the hardcore angry fans who point out the subpar playoff performances and the unfortunate tendency of modern-day fans to take of the role of Comptroller for the Yankees: "They could have spent this money on two mediocre starting pitchers and a lefty reliever. This 'asset' will be de-valued by year seven."
I'm not even sure that's accurate.
In 2030, I'll bet half the fans in sold out Yankee Stadium will be wearing #99 jerseys.
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